Evert Ypma is founder and director of Imagining Science.
Photo: Imagining Science, 2023


Founder of Imagining Science
Strategist, designer, researcher, coach and educator

+41 78 264 274 0


Focus areas

Working as a conceptual strategist, designer, design researcher, Evert Ypma consults public institutions and businesses on design-led strategies and change processes. As education leader, he developed and led several graduated and postgraduate study programs at the intersections of design and art, innovation, technology, (design) politics and transmedia storytelling.


  • Transdisciplinary design strategies for science
  • Processes of identification and visual representation
  • Design of public institutions and governance
  • Design strategies related to trust
  • Design-driven innovation, foresight and leadership

Design strategies

  • Transmedia storytelling
  • Post-photography and image-generating practices
  • Digital service design
  • Virtual and spatial knowledge environments
  • Development of research studios and design labs

Speaker, educator, advisor and assessor

Evert Ypma is actively involved in the international design debate as keynote speaker at conferences and executive training courses. He is a guest lecturer and design tutor at art and design universities and graduate schools (Switzerland, Europe, South- and East-Asia and Australia). He regularly serves on advisory panels and in graduation committees.